Leading issues in communicating ESG performance according to CEOs in China 2021

According to a survey conducted in 2021, around 34 percent of surveyed CEOs of Chinese companies stated that their companies struggled to articulate a compelling ESG story. The same study revealed that 86 percent of CEOs believed corporate purpose to have a substantial impact on brand reputation.根据2021年的一项调查，约34%的受访中国公司首席执行官表示，他们的企业在阐述引人入胜的环境、社会和治理（ESG）故事方面存在困难。该研究同时揭示，86%的首席执行官认为企业宗旨对品牌声誉具有显著影响。