iPinYou (iPinYou Global RTB Bidding Algorithm Competition Dataset)

iPinYou全球RTB (实时竞价) 竞价算法大赛由iPinYou于2013年4月1日至2013年12月31日举办，比赛共分为三季。每个赛季都会向比赛参与者发布培训数据集，测试数据集由iPinYou保留。完整的测试数据集随机分为两部分: 一部分是排行榜测试数据集，用于对排行榜上的参赛团队进行评分和排名，另一部分则保留用于最终的离线评估。通过保留的测试数据集对参与者的最后一次离线提交进行评估，以获得团队的离线最终得分。该数据集包含所有三季训练数据集和排行榜测试数据集。保留的测试数据集由iPinYou保留。训练数据集包括一组已处理的iPinYou DSP投标、印象、点击和转换日志。The iPinYou Global RTB (Real-Time Bidding) Bidding Algorithm Competition was organized by iPinYou from April 1, 2013 to December 31, 2013, and consisted of three seasons in total. For each season, the training dataset was released to competition participants, while the test dataset was retained by iPinYou. The full test dataset was randomly divided into two subsets: one was the leaderboard test dataset, which was used to score and rank the participating teams on the competition leaderboard, and the other subset was reserved for the final offline evaluation. The final offline score of each participating team was obtained by evaluating their last offline submission using the reserved test dataset. The dataset provided includes the training datasets and leaderboard test datasets from all three seasons, while the reserved test dataset is still retained by iPinYou. The training datasets consist of a set of processed iPinYou DSP bidding, impression, click, and conversion logs.

搜集汇总

背景与挑战

背景概述

iPinYou数据集是2013年全球RTB竞价算法大赛的训练和测试数据集，包含三季的训练数据和排行榜测试数据，用于点击率预测和算法竞赛。数据集由iPinYou Inc.发布，主要用于实时竞价算法的研究和评估。