This research-driven project investigates the transformation of India’s small-town jewelry retail landscape, focusing on how the rapid expansion of large branded showrooms is impacting traditional, fa
ABSTRACT In the current selection and use of technological products, consumers prefer to adopt products which include new service packages and features. This article presents that all-in-one or integr
The study aims to clarify the extent of Covid 19 pandemic impact on purchasing decision through the effect of domestic tourism mediation and consumer orientation towards domestic tourism as an alterna