Data.rds

R dataset, consists of all data used for the paper: Simplicity is not Key. It has all the data collected using the public Instagram API. The data is everything related to Instagram posts made by public brands, this includes metadata about the posts, the caption corresponding to the post and the imageURL for downloading the image. The imagedata is no longer available for download, but the images, the Matlab scripts for extracting the complexity variables, and the source images are made available as well. The data consists of about 200k posts for a 1000 brands