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Reasons for not participating in live commerce events in Malaysia 2024

直播用户行为

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Leading reasons for not participating in live commerce events among consumers in Malaysia as of May 2024

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Direct effect and mediation effect.

直播用户行为

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Live streaming e-commerce emphasizes the role of live streaming influencers and the dynamic interactions between viewers and live streaming influencers. Utilizing data collected from 400 questionnaire

Figshare2025-04-29 更新10

Reasons for not participating in live commerce events Indonesia 2024

资源简介：

Reasons for not participating in live commerce events Indonesia 2024

资源简介：

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