Granular E-Receipt Data for Middle East | UAE / Kuwait / Qatar / Saudi | Ride-Sharing Data | Restaurant & Food Delivery Transaction Data

We source our e-receipt data via two proprietary consumer apps: 1) Mailtime (email productivity app, YC2016) and RewardMe (seamless cashback app that automatically rewards consumers for their purchase data). This is how we remain GDPR compliant as we receive consent from our users to access their email inbox upon which we then aggregate and anonymise the transaction data to produce granular insights for our clientele. E-reciept data has an extreme advantage over credit card data. Namely, it can be down to an SKU, itemised level and with other datapoint such as time of purchase, payment method used, discounts used, geolocation data, and user overlap can be calculated.

搜集汇总

背景与挑战

背景概述

该数据集提供中东地区（阿联酋、科威特、卡塔尔、沙特）的网约车及餐厅与食品配送交易的电子收据数据，通过自有消费者应用（Mailtime和RewardMe）经用户授权获取并匿名化处理，符合GDPR合规要求。数据可细化至SKU单品级别，并涵盖购买时间、支付方式、折扣、地理位置及用户重叠等维度，具有较信用卡数据更高的细粒度优势。