全国中式快餐店分布数据
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中式快餐是相对于西式快餐而言的,以中国人餐饮习惯为基础,结合快餐的某些元素,是一种全新的属于中国本土的餐饮形式。 肯德基和麦当劳在中国的风行使本土餐饮产业结构迎来新的变化。随着国人生活形态的变化,传统中式大餐已不能满足国人快节奏的生活,逐渐受到冷落。而西式快餐由于自身原因,推广度较为有限。中式快餐以独特的适合国人的“中国味道”吸引着原本经常光顾“洋快餐”的时尚一族,并为被“洋快餐”隔离在外的大部分普通消费者提供物美价廉的快餐服务,迅速抢占大量的市场地位。
Chinese fast food, a category distinct from Western fast food, is a brand-new indigenous catering format native to China. It is developed based on Chinese dining habits and incorporates core elements of fast food. The prevalence of KFC and McDonald's in China has brought new transformations to the industrial structure of China's domestic catering industry. As the lifestyle of Chinese citizens evolves, traditional Chinese formal banquets can no longer meet the fast-paced living demands of the public and have gradually fallen out of favor. Meanwhile, Western fast food has relatively limited market penetration due to its own inherent limitations. With unique "Chinese flavors" tailored to local consumers' tastes, Chinese fast food attracts trendy customers who previously patronized "foreign fast food", while providing affordable and high-quality fast food services to most ordinary consumers excluded from "foreign fast food" options, thus quickly seizing a considerable market share.




