Abstract: The article deals with the theme of entrepreneurship, especially the ethos of the entrepreneurial woman. It aims to analyse the representation of female entrepreneurship and identify the cul
The era of digital technology supported by the infrastructure of the industrial revolution 4.0 facing health issues during the Covid-19 pandemic requires small businesses to build a competitive advant
Ethical reference No: 217011810/2023/20 This dataset showcases how black female South African businesses in the Gauteng region use Strategic Communication Management (SCM) to drive business growth.