板材用户消费能力分层数据
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统计分析不同采购商对板材产品的消费数据，通过对历史下单用户建立表格，对用户进行标签制定，定位用户消费级别，为企业在全国各地设立产品周转仓及针对各地区采购商的购买量和使用量，制定广告营销策略提供数据支持。1.数据采集:采集板材不同采购商的购买量、企业销售总量等信息；2.用户购买板材数量占总销售板材数量的比例=购买数量/销售总数*100%；3.用户消费占总消费的比例按从大到小进行排名；消费分类运用ABCDEF分类法，占比40%以上的，给予“A类消费”分层；占比40%到30%区间的，则给予“B类消费“分层；占比在30%到20%区间，则给予“C类消费“分层；占比在20%到10%区间，则给予“D类消费“分层；占比在10%到5%区间，则给予“E类消费”分层；占比在5%以下，则给予“F类消费“分层；4. 数据应用: 购买力结果可以作为板材消费等级、各地区建筑施工情况等级的评价依据，为监管部门向监管提供技术支撑。
This dataset conducts statistical analysis on consumption data of sheet material products from different purchasers. It builds tables for historical ordering users, develops user labeling to identify their consumption tiers, and provides data support for enterprises to establish product distribution warehouses across the country and formulate targeted advertising and marketing strategies based on the purchase volume and usage of purchasers in each region. 1. Data Collection: Collect information including the purchase volume of different sheet material purchasers and the total sales volume of the enterprise. 2. Proportion Calculation: The proportion of a user's purchased sheet material quantity in the total sales volume = (purchase quantity / total sales volume) × 100%. 3. Consumption Hierarchy Ranking & Classification: First, rank the proportion of each user's consumption in the total consumption in descending order. Then apply the ABCDEF classification method for consumption stratification: users with a proportion exceeding 40% are classified as "Class A Consumption"; those with a proportion ranging from 30% to 40% are "Class B Consumption"; 20% to 30%: "Class C Consumption"; 10% to 20%: "Class D Consumption"; 5% to 10%: "Class E Consumption"; and those with a proportion below 5% are "Class F Consumption". 4. Data Application: The purchasing power results can serve as the evaluation basis for sheet material consumption levels and regional construction activity levels, providing technical support for regulatory authorities in their supervision work.
