Logistic regression statistics as well as means and standard deviations displaying number of personal and collective pronouns used in election campaign speeches by unsuccessful and successful Australian Prime Ministerial candidates since 1901.

Notes: *p<.05. **p<.01. Variables for the logistic regression were z-standardized; Because two successful and two unsuccessful candidates used neither ‘I’ or ‘me’ in their speech, the sample sizes concerning the number of words per personal pronoun and thus the logistic regression results in the lower half of the table are reduced (n = 40; n = 40).