Total Automotive Profiles

InfutorData (formerly Verisk Marketing Solutions) Total Automotive Profiles is the on-site hosted data solution that lets you leverage licensed auto data to engage consumers during a critical decision making process. Request access to a free 100,000-record sample of this data set via Snowflake. Sample Use Cases: - Identifying and targeting known auto owners by VIN, make, model, and year - Building powerful personas and profiles of high-value auto consumers to create elite, high-touch prospect segments and utilize historical records to indicate brand loyalty or model preferences - Updating and maintaining DMS data to improve loyalty auto marketing, retention, and cross-sell programs Vehicle Identifiers & Attributes - Auto make - Model - Year - VIN - Vehicle class codes (crossover, SUV, full-size, mid-size, small) - Fuel codes (gas, flex, hybrid) - Manufacturer code (antique, high-end import) - Style (sport, pickup, utility, sedan) - Mileage - First seen date - Last seen date Auto Owner's Identifiers: - Name - Address - Phone Auto Owner's Attributes: - Gender - Household income - Children - Homeownership - Home Value - Length of Residence - Number of Vehicles per Household