青瓷套装莲花碗用户消费能力分层数据

统计分析青瓷套装莲花碗消费数据，通过对历史下单用户画像建立，对用户进行标签制定，定位用户消费级别，为企业在全国各地设立产品周转仓及针对各地区消费者对青瓷套装莲花碗的购买量和使用量，制定广告营销策略提供数据支持。1、消费占比=购买数量/购买总数*100%；2、用户消费占总消费的比例按从大到小进行排名；3、用户等级运用ABCDEF分类法，对占比在大于等于0.3%，给予“A类用户等级”分层；占比在小于0.3%到大于等于0.25%区间，则给予“B类用户等级”分层；占比在小于0.25%到大于等于0.2%区间，则给予“C类用户等级”分层。占比在小于0.2%到大于等于0.15%区间，则给予“D类用户等级”分层；占比在小于0.15%到大于等于0.1%区间，则给予“E类用户等级”分层；占比在小于0.1%，则给予“F类用户等级”分层。This dataset conducts statistical analysis on the consumption data of celadon set lotus bowls. It constructs user portraits based on historical ordering users, develops user tags, and locates user consumption tiers, providing data support for enterprises to set up product turnover warehouses across the country and formulate advertising and marketing strategies based on the purchase and usage volumes of celadon set lotus bowls by consumers in various regions. 1. Consumption proportion = (purchase quantity / total purchase quantity) × 100%; 2. Rank users' proportion of total consumption in descending order; 3. The user level classification applies the ABCDEF classification method: users with a proportion ≥ 0.3% are categorized as "Class A users"; users with a proportion within the interval [0.25%, 0.3%) are categorized as "Class B users"; users with a proportion within the interval [0.2%, 0.25%) are categorized as "Class C users"; users with a proportion within the interval [0.15%, 0.2%) are categorized as "Class D users"; users with a proportion within the interval [0.1%, 0.15%) are categorized as "Class E users"; users with a proportion < 0.1% are categorized as "Class F users".

搜集汇总

数据集介绍

特点

该数据集由遂昌县文昌青瓷厂自行产生，包含576条青瓷套装莲花碗的消费数据，数据字段包括用户名称、购买数量、消费占比和用户等级等。数据集通过消费占比对用户进行ABCDEF分类，帮助企业进行用户画像分析和营销策略制定。