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Memory, Attention, and Choice

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NBER2017-03-01 更新2025-01-04 收录
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https://www.nber.org/papers/w23256
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We present a theory in which the choice set cues a consumer to recall a norm, and surprise relative to the norm shapes his attention and choice. We model memory based on Kahana (2012), where past experiences that are more recent or more similar to the cue are recalled and crowd out others. We model
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2017-03-01
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