BackgroundThe contemporary media landscape is saturated with the ubiquitous presence of misinformation. One can point to several factors that amplify the spread and dissemination of false information,
1. Purpose: This dataset was created to investigate the psychological and behavioral drivers behind the sharing of fake news specifically targeting eco-friendly brands on social media. The research ai
Fake news that manipulates political elections, strikes financial systems, and even incites riots is more viral than real news online, resulting in unstable societies and buffeted democracy. While fac
We gathered information from 1550 respondents via an online survey, however we only used 1200 valid answers for analysis. The analysis was conducted using Smart PLS 3. We discovered that the main caus
