The digital heritage and the liquid memories in the instagram show

ABSTRACT Addresses the digital heritage, its constitution in the social memory of certain groups, it’s possible identity constitution and the reason for its preservation and dissemination, based on the culture and meaning attributed to the heritage taken by digital information in liquid modernity. Its objective is to problematize the (in) existing limits for the dissemination and preservation of information in digital media, focusing on safeguarding and perpetuating the social memory of these assets. Circumscribed in a unique information regime in the environment of virtual culture, or cyberculture, digital heritage, through digital information, acts as a conditioned and conditioning system of contemporary subjects, imposing a different and multifaceted bond to the search for identity. The Instagram social network was used as the object of study and the questionnaire was applied to collect information about the use of Instagram for memorial purposes through the selected profile (generation Y and Z). As a result, we identified the daily impact of the Instagram social network on the subjects and their relationships, their practices of dissemination of cultural spaces, the intentionality of the posts and the constitution of their memories.摘要 本研究围绕数字遗产（Digital Heritage）展开，探讨其在特定群体社会记忆中的建构逻辑、潜在的身份建构作用，以及在液态现代性语境下，依托被数字信息赋予文化内涵与意义的遗产开展保存与传播的内在动因。本研究旨在对数字媒体中信息传播与保存的既有（非）合理边界进行问题化探讨，核心聚焦于守护并延续这类数字资产承载的社会记忆。研究限定于虚拟文化（Virtual Culture）与赛博文化（Cyberculture）场域中的独特信息范式下：数字遗产借助数字信息，成为当代主体既受其制约又对其产生制约的系统，为身份探寻构建出多元且差异化的联结纽带。本研究以社交平台Instagram为研究对象，通过选取Y世代与Z世代的相关账号，采用问卷调查法收集其将Instagram用于纪念用途的相关信息。研究结果表明，Instagram社交平台对研究主体及其社会关系产生了日常性影响，具体体现为主体的文化空间传播实践、帖子发布的意向性，以及个体记忆的建构过程。